Top 10 mistakes to avoid in B2B social media

November 22, 2011 § Leave a comment

Don't miss opportunities with CRM#8. Missing opportunities to reengineer customer service and customer relationships. The
ubiquity, convenience, and low cost of social media offer the most advantageous opportunities
for cost-effective, high-performance customer service and customer relationships since the
inventions of the Internet and customer relationship management (CRM) software. Companies
can offset the cost of social media implementation by reengineering.

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